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After establishment of Wyldlyfe Education Society as a nature (wildlife, natural history), science, geography and history focused independent organization with majority stakes owned by Old Dominion Media, a new logo was created for the company and the channel of the same name. The logo is also used by the channel's parent company Wyldlyfe Television Partners & Marketing Services SA, itself being owned by the Society (17%) and Quest Media (83%).
On January 30, 2019, Wyldlyfe Education Society was spun off as an affiliate of Qualis, however, the affiliateship was moved to Quest in July. In 2020, Quest was split into Rubrum and CPN (who received more of the assets) and thus Wyldlyfe Television joint venture became 50/50 between the Society and CPN International Channels.
- Three falling books in a Domino-like fashion or three sun rays, representing science.
- Three trees falling or a footprint of either a duck or a three-footed sloth, representing nature.
- Pointers for hours, minutes and seconds, representing history.