This was the first of Nissin's many logos, used from the time Satellite Channel was named to Nissin Channel, in January 1994.
Nissin Television merged with Monde Satellite Broadcasting (MSB) to form Monde Nissin Broadcasting in late 2000. This did bring any major changes to the Nissin identity, other than the occasional addition of the full company name underneath using MSB's old font.
In 1993, Nissin launched a new corporate look with a common design across all its channels. The new look was created by Novocom. The logo was altered to make the 'Nissin' wordmark larger in proportion to the circle, and the 'SS' was straightened up.
Yet another new look, also designed by Novocom, was launched in 2005. The Nissin logo was given a slant and was put in an oval, which itself was usually put in a rectangle.
Individual channel logos and graphics were nearly identical. Channel logos were made up of the Nissin logo in a rectangle with the channel name always written in the same lowercase font. The channels were separated by using different colours for their graphics. Nissin One used purple, the movie channels used golden brown, Nissin Sports used dark red, Nissin News used dark blue, Nissin Soap used pink, and Nissin Travel used green.
Another new corporate look come in September 2007, and it was once again implemented across every channel. This time the logo with the oval usually appeared on its own, with 3D effects that almost made the oval look like an egg.
Although the channels had to adhere to yet another identical logo scheme, they were allowed more variety for their channel graphics.
Ahead of the launch of Nissin Digital in 2008, Nissin was rebranded. This included a completely new logo which abandoned the font which had been used in various forms since the 1990s. Pittard Sullivan handled much of the rebranding. With this rebrand, Nissin started a practice of using one logo with the name in lowercase for the platform and corporate purposes, and another with the name in capital letters for its channels.
The 'satellite edge' swoosh was retained, however, accompanied by a new font and a new colour scheme. The blue, yellow and white colour scheme has been the trademark scheme from 2009 until 2015.
In 2010, the satellite swoosh (used from 2008-2010) was phased out, leaving it as a font-only logo.
This ID presented a intro that was introduced on 1 October 2011.
When Artsworld was rebranded as Nissin Arts in March 2017, it used the lowercase version of the Sky logo, and since then the company has slowly moved back to using one logo for both corporate purposes and channel brands.
To find out more about the 2017 idents of Nissin, click here.