Dane Media

Dane Media (also known as Dane Video) is a home media company that releases videos and DVDs of movies and TV shows. Dane Media was formed by Micheal Dane (b. 1933) and his wife, Anne Marell (b. 1930) in 1980, following Micheal's retirement in 2005, Anne became head of the company.

1st Logo (1980 - 1991)
Logo: On a dark blue background, a white block with the word "Dane" on it, then the word "Video" fades in after.

SFX: The block and "video" fading in.

Music: It depends on the variation: Avalibility: Rare, can be seen on 1980 - 1989 VHS releases of pre-1948 Warner Bros cartoons, and 1982 - 1991 releases of pre-1963 MGM films. Can also be seen on various work-out tapes prior to 1990.
 * 1980 - 1985: A 6-note brass jingle mixed with twinkles.
 * 1986 - 1991: Four synthesized ascending pinball-like chimes.

Scare Factor:
 * 1980 - 1985: Low to medium; the music may startle some.
 * 1986 - 1991: Medium, bordering on high; the music and the animation don't mix.

2nd Logo (1989 - present)


Logo: On a blue-gradient background, the word "Dane" comes from the right of the screen, and lands in the center. Later, the letters that spell out "V I D E O" or "M E D I A" settle below, then the logo sparkles.

Logo Variation: SFX: The letters fading in or landing.
 * On releases from 1989 - 1993, the letters that spell "Dane" fade in, then "V I D E O" splashes.
 * On Canadian Sesame Street releases, before the logo starts, there is a disclaimer that says "Sesame Street is a production of the Children's Television Workshop. Sesame Street Muppets are a registered trademark of The Jim Henson Company."

Music: Depends on the variation. Cheesy Factor: The CGI is marvelous for 1989, and still holds up like new today!
 * 1989 - 1993: The same as the 1986 variation of the previous logo.
 * 1993 - 2008: A very nice piece of orchestrated music that starts out with a guitar tune, followed by a loud, majestic horn fanfare, and ending with another guitar tune.
 * 2000 - present: A tribal tune.

Availability: Common, seen all releases since 1989, such as 1989 - 1996 releases of pre-1948 Warner Bros. cartoons, Canadian Sesame Street releases from 1994 until 2000, DVD releases of Little Bear, and many others.

Scare Factor:
 * 1989 - 1993: High, the animation looks very rushed, and the music may also startle some.
 * 1993 - 2008: None, the animation is much better than before, and the music is also very much improved.
 * 2000 - present: Low, the music may be unexpected.
 * Sesame Street variation: Low to medium, the disclaimer may startle some who were expecting the logo to start, and the sudden transition to the 1983 CTW logo on most releases may startle some.